To give our community a genuine, in-depth look into the spirit of our brand and the lives of the people who embody it, we are launching ”City Notes”. An opportunity where we share the real, unvarnished "A Day in the Life" of our friends and ambassadors from their own city. We'll hint of places that inspire them and the routines that define their personal narrative. That could be our friends morning rituals, cultural highlights and their favourite cafés or lunch spots in their home city or why not their favourite reading nook. 

Meet our friend Caroline. She'll be taking over our instagram account @endoftav for two weeks: introducing City Notes. Keep an eye on the Instagram feed and stories to follow along with the insights shared in our City Notes guide. Starting with our hometown - Stockholm. 

Stockholm Notes ->